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50% of UK consumers will naturally evolve onto 4G: Are 3G users vegetarians?

50% of UK consumers will naturally evolve onto 4G: Are 3G users vegetarians?

As the battle for 4G subscribers heats up across the UK with Vodafone and O2 looking to challenge EE’s year-long head start, the latest research from mobilesquared reveals that almost half of existing 3G mobile customers intend to stay with their existing provider when they upgrade from 3G to 4G, almost 20% will churn, and a healthy percentage of early 4G adopters are not satisfied the network performance.




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