Global A2P messaging forecasts by country 2015-2020: Mobile operators key to unlocking multi-billion dollar SMS ecosystem

Global A2P messaging forecasts by country 2015-2020: Mobile operators key to unlocking multi-billion dollar SMS ecosystem

Global A2P messaging forecasts by country 2015-2020: Mobile operators key to unlocking multi-billion dollar SMS ecosystem

£1,250 (+ VAT)

This Databook uncovers the real A2P messaging market opportunity, for the entire A2P ecosystem from mobile operators, to aggregators, service providers, and vendors. Containing forecasts for 200 countries, split out by total, grey, and white messages, and covering revenues, traffic, potential and lost revenues, and including mobile operator spend forecasts on SMS revenue assurance platforms. The Databook also includes forecasts on average messages and revenue per subscription (split out by total, grey and white). To supplement the data, the 60-page market report provides a detailed overview of the market + key findings.



Mobilesquared’s research into SMS and, in particular, its role within the broader marketing and communications mix, has left us unwavering in our belief that messaging is the most powerful channel a business has to connect with its customers.

This truly is a golden opportunity for every company operating within the legitimate A2P messaging ecosphere, and we believe the research contained in this report has uncovered the real market opportunity. 

This Databook is based on extensive A2P industry research and interviews, and mobilesquared's ongoing annual mobile operator survey into messaging. During the research process, A2P messaging has been described as many things, but the best is that it is “the one golden goose left in the mobile operator market today”.

Download full table of contents here

With this Databook purchase you will receive:

  • A 60-page pdf market report
  • Supplementary Excel data file featuring all 47 graphs featured in the report
  • Supplementary Excel data file containing extensive A2P forecasts for 200 countries, covering the following areas for each country:
    • Annual A2P messaging traffic, 2015-2020
    • Annual A2P grey messaging traffic, 2015-2020
    • Annual A2P white messaging traffic, 2015-2020
    • Average A2P traffic per subscription per month, 2015-2020
    • Average A2P grey traffic per subscription per month, 2015-2020
    • Average A2P white traffic per subscription per month, 2015-2020
    • Annual A2P messaging traffic revenues, 2015-2020
    • Annual A2P grey messaging traffic revenues, 2015-2020
    • Annual A2P white messaging traffic revenues, 2015-2020
    • Annual A2P messaging potential revenues, 2015-2020
    • Annual A2P messaging lost revenues, 2015-2020
    • Average A2P revenue per subscription per month, 2015-2020
    • Average A2P grey revenue per subscription per month, 2015-2020
    • Average A2P white revenue per subscription per month, 2015-2020
    • Global mobile subscriptions 2015-2020

To view the 200 markets covered in the databook click here  

If you would like to know more information about this Databook please get in touch by clicking here or call +44 (0) 118 380 1601




Related Content