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mobilesquared: RT @AllscenesUK: Victoris's Secret, Target, Adidas, Nike and Walmart were the most followed companies on Facebook, in 2011.
Wed, 16 May 2012 15:36:18 +0000

mobilesquared: @josegarcia2011 Benefits or threats? Guess that depends on whom you're talking to
Wed, 09 May 2012 16:12:48 +0000

mobilesquared: For our mobile ad research: Are we returning to the whacky days of made-for-mobile video ad content? Let us know #mobile #advertising
Wed, 09 May 2012 15:35:49 +0000

MOBILE MARKET TRENDS

About Mobile Market Trends

Our Mobile Market Trends portfolio comprises top level mobile consumer data and forecasts covering 20 markets worldwide. Every year, we build a top-down view of the entire mobile value chain - from subscribers, subscriptions and the different device penetrations, to different access methods via web or app, advertising reach, engagement and, ultimately, commerce spend. We then apply annualised forecasts over a five-year period to create a mobile consumer snapshot of each market.

Markets covered
UK	Turkey	Japan	Indonesia
France	Russia	China	Thailand
Germany	USA	India	Malaysia
Italy	Canada	Australia	Hong Kong
Spain	Brazil	South Korea	Singapore

mobile^SQUARED employs qualitative and quantitative research methods to populate our mobile market data, including interviews with over 100 executives from the mobile and advertising industries. All our data is then peer-checked against information from operators, regulators, handset vendors, and other third parties to ensure it is robust and accurate.

Data included
Total mobile subscriptions	Social networking users	Smartphone subscriptions
Internet users	Featurephone subscriptions	- iPhone	- Symbian
App users	Legacy subscriptions	- Android	- Windows
Advertising users	(Tablets due end-2011)	- BlackBerry	- Others

Mobile Market Trends data is available at a cost of £995 per market. Please contact us here for information about purchasing multiple markets, or parts of our Mobile Market Trends data. Alternatively, if you know what you want, then please purchase data here.

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