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World leaders in messaging intelligence

World leaders in messaging intelligence

Mobilesquared wrote the book on business messaging intelligence. Literally. In 2010, our ‘Conversational Marketing’ report was the first ever produced on the emerging business messaging sector and we’ve been market leaders ever since. We’re also the people behind the most quoted stat in mobile marketing:

“90% of SMS are read
within three minutes”

Haud logo

Mobilesquared delivers valuable insights and data and is an important contributor to the success of our global market intelligence service”

Joanna Kuligowska, Head of Global Market Intelligence, Haud

Connect - a Somos Company logo.

“Mobilesquared’s insight into the CPaaS space, and your close links to the key players in it, really helps us to have good information about what is going on in these markets and how to respond.”

Tim Ward, Sales & Marketing VP, XConnect

“Mobilesquared offers a depth and breadth of data and forecasts on the mobile messaging marketplace that is unrivalled. Their data is now used broadly within Sinch.”

Robert Gerstmann, Chief evangelist & Co-founder, Sinch

FAQs

How does Mobilesquared carry out research into the business messaging market?2024-10-30T15:17:45+00:00

We conduct in-depth business messaging market research, interviewing around 300 companies annually across the messaging ecosystem. We also run surveys on key topics and collaborate with mobile operators who share anonymised mobile insight data.

Our work with key trade bodies and industry forums keeps us ahead of developments. Combining diverse source insights with annual findings over the last ten years has led to the Messageverse—a data universe of over 70 million data points that our customers can access freely.

Which countries does Mobilesquared research cover?2024-10-30T15:19:34+00:00

Our research spans 200 countries worldwide, providing forecast and actual data for each country. View the full list here.

Which messaging channels does Mobilesquared research cover?2024-10-30T15:22:08+00:00

We publish market analyst and data reports on A2P SMS, WhatsApp, CPaaS, RCS/RBM, and data soley for Facebook and Viber. Our messaging market reports cover topics like AIT, OTP, and A2P SMS fraud.View examples of our reports here.

How can I buy your research?2024-10-30T15:23:21+00:00

Access our research through an annual subscription for in-depth intelligence by channel, as a snapshot country-specific data report, or as bespoke intelligence, like whitepapers or workshops.

FREE

FEATURED REPORT.

Published April 2024. A snapshot of our brand new WhatsApp Business market overview report.

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