London, UK – January 14th, 2025 – Kaleido Intelligence, the leader in roaming and IoT market intelligence, and Mobilesquared, the global authority in messaging intelligence, are pleased to announce their merger, forming a single entity in 2025.
This strategic alignment brings together two leading global authorities in messaging, roaming, and IoT market intelligence, enabling the brands to leverage their combined expertise and shared values. With a joint legacy spanning over 25 years in the mobile industry as independent analysts, this collaboration provides an unrivalled platform and an authentic industry voice.
By uniting their strengths, Kaleido Intelligence and Mobilesquared are positioned to enhance their operational scale, deepen their areas of specialisation, and drive innovation. The merger also reinforces their commitment to delivering actionable intelligence that fosters growth across the mobile industry.
Jon King, Chief Commercial Officer at Kaleido Intelligence, commented:
‘The merger of Mobilesquared and Kaleido Intelligence is a natural and strategic fit. Both organisations have earned global recognition for delivering meticulous, detailed, trusted insights and data and advisory services. The depth of Mobilesquared’s expertise in the messaging landscape perfectly complements Kaleido’s extensive coverage of the roaming and IoT ecosystems. We are delighted to embark on this exciting new chapter, enhancing our offerings to empower telco businesses with even more transformative intelligence.’
Nick Lane, Chief Messaging Officer & Founder at Mobilesquared commented:
“It’s amazing news that we can now take our 5-year partnership to the next level with the announcement of this merger. We are both the recognised market leaders in our respective fields, so to combine our team of experts and market-leading data and insight products to deliver the ultimate telco view across messaging, roaming and IoT is truly compelling and very exciting.”
As a unified entity, Kaleido Intelligence and Mobilesquared aim to champion wider development within the mobile industry. In the coming months, the combined team looks forward to unveiling additional details about their shared vision and roadmap, highlighting their dedication to delivering greater value to customers and partners.
The merger is expected to be finalised in the first quarter of 2025.
For further information, please click here.
Contact Information:
Jon King | Chief Commercial Officer at Kaleido Intelligence
jon.king@kaleidointelligence.com
+44 (0) 2039839843
Jo Hall | Client & Operations Director at Mobilesquared
jo@mobilesquared.co.uk
+44 (0) 7896 158046
About Kaleido Intelligence
Kaleido Intelligence is the leading specialist research company focused on the mobile roaming and cellular connectivity sectors. With a proven track record of delivering business-transforming insights at the highest level, Kaleido provides industry-leading market insights, data forecasts, competitive intelligence and advisory services to MNOs, MVNOs, Service Providers and Vendors, and Enterprises worldwide.
About Mobilesquared
Mobilesquared launched in 2007 with the aim of delivering exceptional mobile marketing intelligence. In 2010, our ‘Conversational Marketing’ report was the first ever to take a deep dive into the emerging global business messaging sector and our insights have been shaping the market ever since. We quite literally wrote the book on messaging market intelligence, and are trusted by leading brands to deliver reliably accurate insight (no overhyped projections here).
Fast forward to 2024 and we’re recognised as the leading global provider of messaging intelligence, and are regularly invited to speak as keynote analysts at the major messaging events.
And if our name sounds familiar, it might be because we’re also the people behind the most quoted stat in mobile marketing: “90% of SMS are read within three minutes”.
