About
Us

After 25 years of experience in the sector as a journalist and principal analyst, Nick has become the leading global authority on business messaging. He oversees our industry-defining market forecasts, reports and consultancy services. He has also written strategic industry reports on mobile topics ranging from messaging to unified communications, mobile advertising and premium rate services.
An evangelist for business messaging, Nick delivers keynote presentations at major messaging events around the world. His work is extensively covered in the mobile, business, and marketing press, and he is regularly interviewed by the likes of BBC, Bloomberg, The Financial Times, Forbes and CNN.

Hugh has over 25 years extensive senior management / board experience in the Telecoms, messaging & digital media sectors. He is a leader and has pioneered many new developments in the mobile industry. He is also an experienced Non-Executive Director. Hugh has built & led successful teams in both large corporate companies & entrepreneurial SME’s. Prior to his role at Mobile Squared most recent roles included as CEO of Pocket App, interim roles at O2, as Chief Commercial Officer for Nominet, and CEO at 5th Tier, a software / technology play in the mobile advertising market. Previously Hugh built & led teams at both O2 Telefonica and Microsoft.

Before coming on board at Mobilesquared, Jo spent 15 years working in media and marketing roles at leading global agencies ZenithOptimedia, Starcom Mediavest, and OgilvyOne Business, specialising in developing B2B and B2C communications strategies for tech, automotive and retail clients including Cisco, Oracle, Toyota Lexus, John Lewis, and Calvin Klein.

Jo is a Cannes Media Gold Lion winner, for her work heading up the Lexus SC430 media campaign, and is proud to have been part of the media team responsible for delivering the first ever John Lewis TV ad.

Charlotte is a seasoned analyst with nearly a decade of expertise in RCS and its impact on the messaging landscape. Previously at Omdia, she led the firm’s RCS coverage, building industry forecasts and delivering thought leadership. Through her in-depth analysis of RCS, SMS, and messaging apps, she has built a strong track record of providing strategic insights that shape market developments and inform key decision-makers.

Beyond messaging, Charlotte has also covered a diverse range of digital media topics, including e-publishing, video gaming, children’s digital media, and film, offering insightful analysis on industry trends and evolution.

Scott has over a decade of experience in the messaging industry and has held leadership roles across sales, account management, procurement, operations and strategy. Before joining Mobile Squared, Scott worked for major industry players including S&BTS (Softbank), Tyntec and Mitto.

Recently awarded 3rd place in the Rocco 100 most influential people 2024, Scott is an active member of the wider telecoms community and is a regular contributor to industry publications as well as conferences.

Meet Mina, our Customer Success Manager, whose dynamic approach to connecting people spans continents and platforms alike.

With roots in the Mobile Ecosystem, Mina masterfully orchestrates international telco events and partnerships with industry leaders, while bringing creative flair from her background in the creative industries, digital marketing and Client Relations.

Gilbert brings over 20 years of experience working for operators and vendors in the telecommunications sector, giving an immense understanding of the global roaming, messaging and interconnect market.

Boasting long and successful roles at KPN and iBASIS, Gilbert now spearheads consulting services, using real-world expertise combined with Kaleido Intelligence and Mobilesquarred’s underlying research.

Gareth is a writer, analyst and sub-editor who covers a range of topics within telecoms, technology and science. He was previously an editor and analyst at Informa Telecoms & Media (now Ovum), where he focused on European mobile operator strategies.
Gareth has written for a range of publications and websites including Capacity Magazine, New Scientist, Nature and EU Science. As well as continuing to focus on general telecoms and the mobile industry, he now explores a variety of science and technology topics.

Dan is our dedicated Data Consultant from Configur, Mobilesquared’s official data partner. With over 15 years service in all things data & tech and working across many business & government sectors, Dan brings a wealth of experience and insight to support our ongoing data ambitions. With his most recent stint working in the media industry, Dan’s knowledge of mobile & mixed media platforms will further enhance and enrich our data to support our clients needs.