(Originally published November 2018, last updated May 2021)
Mobilesquared has been tracking RCS (in its numerous guises) since 2013 and are now the go-to analyst house on the subject. That’s why this Databook is essential reading for any company looking to develop or invest in an RCS strategy. The Global RCS Business Messaging Forecasts 2018-2024 Databook is the best (and only) way of following fast-moving developments in the fluctuating world of RCS on a regularly updated basis. Whether a mobile operator launch (or delay), or new markets covered by Google Guest Cloud, every development is included in our quarterly update which tracks how these affect our RCS traffic and revenue forecasts over a 5-year period.
The Global RCS Business Messaging Forecasts (2018-2024) Databook contains over 3 million individual data points, and expands with every update. We work closely with the GSMA, and the RCS ecosystem, to ensure our market information and global RCS data and forecasts are accurate.
The Databook covers 200 markets (see the full list of markets here) and 650 mobile operators, so every RCS market and launch will be covered and tracked during the forecast period. We project over 450 mobile operators running RCS by 2023.