As a leading provider of SMS marketing to over 165,000 clients, Textlocal wanted to create hero content to position them as leaders in the growing messaging industry.

Mobilesquared met the brief with a concept to produce an exhaustive White Book entitled “The State of SMS”, the largest piece of research to date published on the size of the SMS opportunity, delivering a comprehensive market breakdown, exploring trends across key sectors and the impact of new GDPR regulation.

The White Book, published in June 2017, has become the lynchpin of Textlocal’s content marketing strategy. It has provided Textlocal with a huge amount of valuable new data to roll out via social platforms, advertising, and events, and has driven a direct uplift in leads, and a new platform to engage the mobile industry and media.

Read the Report

We’ve been working with Mobilesquared for over 2 years now. Their deep insight has enabled us to create market-leading thought leadership pieces, culminating in our White Book. For lead generation exercises and keynote purposes you won’t find a more dynamic team that literally hit the ground running and deliver compelling content. We have seen a step-change in leads by using their research and intelligence tools.

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