Databooks are delivered as two separate files, the full forecast data in Excel file format (containing 1.5+ million individual searchable data points) plus a PDF report containing Mobilesquared analyst data analysis and commentary by region. Databooks are available to purchase as this full package which delivers data plus insight, or as data only, or as report only – depending on your business’s requirements. Reports are delivered as a more traditional written PDF documents, including key data in report chart format.
You can also view WhatsApp users for 200 national markets here, the only data currently published showing actual user data for active markets.